Vintage copy of ACI Per Viaggiare Italia 1970/1971, published in 1969. Good condition outside, wear and tear inside.
ITALIAN.
ACI travel guides from the early 1970s offer a distinctly Italian perspective on travel during a period defined by mobility, optimism, and exceptional graphic design. Published by the Automobile Club d’Italia, these guides were created for motorists navigating Italy by car—linking destinations through highways, coastal roads, and regional routes rather than prescribed itineraries.
Beyond their practical function, these guides are notable for their bold vintage Italian graphic design, drawing from the same visual language that defined the country’s advertising, industrial design, and cultural output of the era. Strong typography, confident color palettes, modernist layouts, and illustrated elements reflect a time when even utilitarian objects were treated as opportunities for design expression.
Maps, diagrams, and destination overviews are presented with clarity and flair, capturing the spirit of early-1970s Italy—forward-looking yet deeply rooted in place. The result is a guide that feels as much like a design artifact as a travel reference.
Today, early-1970s ACI guides are appreciated not only as documents of Italian travel culture, but also as examples of mid-century graphic sophistication. They appeal to collectors, designers, and travelers drawn to analog navigation, classic motoring culture, and the enduring appeal of Italian visual identity—when travel was planned with paper, intention, and style.
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